Combined solution streamlines marketing and sales processes for increased conversions
Calgary, AB – August 21, 2018 – WebRezPro cloud property management system by World Web Technologies Inc. (WWT) is pleased to announce a direct integration with TRACK Hospitality Software (TRACK), an all-in-one CRM, lead management, chat, text, email and voice communication system for hoteliers and the hospitality industry.
Designed for properties of all types including hotels, resorts and vacation rentals, TRACK’s business intelligence software provides a CRM solution that collects and manages omnichannel communication and online leads, creating an enterprise guest communication platform for sales and marketing teams. The software uses guest profile data to coordinate automated, personalized lead follow-up campaigns via phone, SMS, email and web chat.
“TRACK’s connection to WebRezPro’s cloud PMS offers great value for our mutual partners,” said Patrick Power, Director of Product for TRACK Pulse. “Giving hoteliers the power to automate their guest communications, track and measure marketing performance, agent performance, and call center performance is something we’re excited to offer to those businesses utilizing WebRezPro and TRACK Pulse in tandem.”
“Sending reservation data automatically to TRACK allows our clients to better understand their guests and streamline the marketing and sales processes.”
– Frank Verhagen, President of WWT
The integration between WebRezPro cloud PMS and TRACK enables reservation data to be sent automatically from WebRezPro to TRACK’s database. TRACK utilizes this data to create unique contact profiles with guest information such as birthdays, anniversaries, stay history and communication history. Using these unique profiles, custom marketing campaigns can automatically be created through TRACK for all leads, prospects and guests prior to and after their stays, ultimately saving front desk staff time and converting more leads into sales.
“We are excited about our partnership with TRACK Hospitality Software,” said Frank Verhagen, President of World Web Technologies. “Sending reservation data automatically to TRACK allows our clients to better understand their guests and streamline the marketing and sales processes.”
TRACK Hospitality Software is a leading omnichannel cloud communication platform for hospitality companies. It provides TRACK Pulse, the leading voice, email, text, chat and secure messaging platform built specifically for independent hotels, resorts and vacation rental management companies, TRACK CRM, which is a full suite of sales and marketing solutions that can send real-time confirmation letters, pre-stay/post-stay, and life cycle communication to guests, and TRACK Cloud Connect which is a hosted PBX solution to replace current call hardware. In addition, TRACK offers a suite of consulting and professional services to help reservations, sales, marketing and revenue teams increase conversions and customer delight. For more information, please visit https://trackhs.com.
WebRezPro is a powerful, easy-to-use cloud property management system for all accommodation types and sizes. The fully integrated and automated system saves lodging operators time and boosts revenue by streamlining and modernizing front desk and back office operations. Bringing the benefits of the cloud to 1,200+ properties in 40 countries, WebRezPro is a product of World Web Technologies Inc., an Internet marketing and software company for tourism and hospitality since 1994. For more information, please visit www.webrezpro.com.
Janie Agar, Director of Sales & Marketing
World Web Technologies Inc.