Top Tips for Improving Guest Engagement
Guest engagement is fundamental to the success of a hotel. Without it, you can’t build excitement around your brand, grow guest loyalty or share relevant information—on both sides. The most basic example is the booking confirmation email. Guests will be left anxious and confused if they don’t hear anything after booking. Anxious and confused is […]
Uncovering Hidden Fees in Credit Card Processing
Hoteliers, understanding what you really pay to take credit cards doesn’t have to be so complicated. ***Guest post from Novera Payment Solutions, a WebRezPro partner*** If you are like most business owners, you negotiated a “GREAT” deal on your credit card processing rates, but when you received your statement from your merchant processor, you were […]
How to Turn OTA Customers into Loyal Guests
As of 2019, more than half of hotel bookings came from online travel agents (OTAs) like Expedia and Booking.com. Ouch. That’s a lot of commission fees. Fortunately, that’s also a lot of visibility. It’s like window shopping. Guests browse hotels on OTAs, but they can be enticed onto your property’s own website through an appealing […]
5 Reasons You Need to Offer Online Bookings on Your Hotel Website
An online booking engine allows you to accept direct (commission-free) bookings 24/7 through your property’s website. In this day and age, every property should have one. All the beautiful hero images and polished phrases in the world won’t do you any good if your guest can’t follow through the moment they decide to book. Your […]
3 Serious Problems Caused by Disconnected Hotel Systems
Whether you’re running your property with a big book and pencil or spreadsheets or an outdated computer system, disconnected hotel management systems are detrimental to business any way you look at it. From double bookings (or not enough bookings) and disgruntled guests to painful night audits and gloomy financial statements, various glaring signs will show […]
5 Operational Tasks to Automate at Your Hotel Now
Are you still managing your hotel’s reservations manually? Printing housekeeping schedules? Manually closing out each day? If so, there are much better ways to use your time! Not to mention, manual operations are prone to human error that results in dissatisfied guests and lost revenue. With today’s hotel technology, there’s no reason to make things […]
Gen Z: The Next Generation of Hotel Guests and How to Win Them Over
Born between approximately 1996 and 2012, Gen Z is more than comfortable with the latest technology. In fact, they’ve never experienced life without the internet. Gen Z is both socially conscious and sociable, whether or not they’re online. According to a Stanford survey, most Gen Z actually prefer in-person communication, so don’t neglect those smiling […]
Stand-out Hotel Amenities that Win Guests
While guests appreciate home comforts, they love a hotel stay that spoils them with special touches. Memorable amenities ensure guests come back year after year and give your hotel a unique selling proposition that makes you stand out from the crowd. Every hotel has beds. Not every bed has reinforced gel memory foam. Amenities also […]
Hotel Amenities: What Today’s Guests Look For When Booking Accommodation
To win guest loyalty, hoteliers have always needed to offer more than a place to sleep. Whether it is valet parking, room service, or an on-site spa, hotels rely on extra amenities to appeal to customers. This hasn’t changed post-pandemic. After two years of sitting around in sweatpants, trying to muster the energy to microwave […]
Hotel Trend Alert: Very Important Pet Perks
When the world closed down in 2020, it wasn’t just toilet paper that was rushed off the shelves—there was a rush on pets too, particularly dogs. Shelters couldn’t keep up with applications and breeders had year-long waitlists. Working from home made it the perfect time to welcome a new furry family member. As travel opens […]
Creating Coworking Hotel Spaces
With the pandemic and subsequent lockdowns, the world kept going by remote workforces. While offices are opening up once again, the high level of remote work remains as companies and their staff discovered how possible it was. In 2021, the amount of permanent remote work actually doubled from pre-pandemic levels. As office walls have come […]
Top Tips for Maximizing Hotel Revenue This Summer
Summer travel is hot, hot, hot as travel continues to rebound. Guests are more ready than ever to spend their saved-up travel dollars in what some are calling a revenge travel trend. And in the face of a future that feels uncertain overall, travelers are looking for an experience of a lifetime. Keep reading for […]
How to Improve the Guest Experience for People with Disabilities
One in four US adults has a disability, and that number rises to two in five for people 65 or older. That means that one in four potential guests has a disability. Adults with disabilities spend $17.3 billion on travel every year, as of 2015. Travel is an enriching experience for everyone, but for many, […]
A Quick Guide to Online Distribution for Independent Hotels
Remember when hotels were mostly booked through brick and mortar travel agencies or looked up in the yellow pages (the paper kind)? We’re going back 20-odd years ago, so you’re forgiven if you don’t! These days, the realm of hotel distribution has evolved with technology to span both the physical and digital worlds—with heavier reliance […]
5 More Reasons to Go With WebRezPro
We know choosing core hotel technology is easier said than done. Replacing your property management system (PMS) is not a decision to take lightly and with so many solutions on the market, hoteliers have an increasingly hard choice to make. Any leading cloud PMS should help you improve your daily workflow, business visibility, and the […]
How To Make Your Hotel a Workation Destination
Traveling for work is nothing new. But since the pandemic, the ubiquitous business trip has seen a plot twist. With more people than ever engaged in remote work, many are enjoying the advantage of working literally anywhere that has wifi. That has thousands of guests combining work with travel in pursuit of new experiences and […]
The Hotel of the Future
Do you wonder what the hotel of the future will look like? We’re not talking about a hotel on the moon or anything (but imagine the views!), yet rather what we can expect from hotels in the next decade or so based on current trends and forerunner technologies already in use. It’s not so much […]
SWOT Analysis for Hotel Management Software
When undertaking the difficult task of choosing a new property management system (PMS) for your hotel, a SWOT analysis can help put you on the right track from the get-go. By carefully considering all the implications of a new PMS and the various integrations available, you and your team can set your expectations and identify […]
Welcoming Extended-Stay Guests to Your Hotel
As the pandemic rolls on, many hotels have had to adapt to a changing business mix. Corporate hotels shifted their focus to leisure travelers, while resorts that catered largely to international guests were suddenly dependent on domestic travelers. For properties that have been able to pivot, the ability to diversify their offerings to meet their […]
Managing Guest Expectations during a Labor Shortage
So many things have changed through the pandemic—and guest expectations are one of them. On one hand, guests are expecting the same types of experiences they once had. On the other hand, they have amped up their expectations of cleanliness, touchless technology, and timely digital communication. With these high expectations, how do hotels fare when […]
5 Promotional Rate Strategies to Boost Hotel Revenue
With spring break upon us and warmer weather ahead, it’s that time of year your hotel may be thinking about running some special deals to boost bookings and stand out from the competition. Promotional rates are not only great for maximizing occupancy and revenue, but they’re fun too! While your guests are getting a good […]
How to Maximize Conversions through Your Hotel’s Online Booking Engine
A user-friendly online booking process is key to increasing direct bookings through your property’s website, so choosing a modern, intuitive, secure, mobile-friendly online booking engine is an important decision for hotel operators. But the effort doesn’t end there. It’s also important to make sure you’re taking full advantage of the conversion-driving features provided by your […]
Customer Retention: How to Keep Your Hotel Guests Coming Back
A hotel website, ads, brochures, emails, and social media are just some of the ways hoteliers try to bring guests to their property. On average, the cost of acquisition for hotel bookings can be as high as 25% of your total booking cost. But it costs much less to bring that same guest back to […]
How to Help Your Hotel Thrive Post Pandemic
The pandemic era has been referred to as a reset for the hospitality industry. It’s been difficult for many hotels to stay open amid lockdowns and strict protocols, yet the pressure acted as a greenhouse for some, resulting in greater innovation and growth than ever. As we look optimistically toward the end of the pandemic, […]
