Five Habits of a Successful Hotelier
Whether you’ve been running a hotel for decades or are brand new to the game, reflecting on your practices as a hotelier is always a valuable exercise. Nobody’s perfect, but taking the time to consider your methods and improve where you can points you in that direction. Curious if you’re doing everything in your power […]
5 Cool WebRezPro Features You Might Not Know About
A property management system, even an easy-to-use one like WebRezPro, may have such a variety of features that it’s hard for you to get to know every aspect. As busy hoteliers, you don’t always have time to sit down with it and really poke around. After all, you have guests to take care of! To […]
8 Things to Include in Your Hotel Budget
A budget enables you to plan for your business and evaluate the resources you have to achieve that plan. Projecting income and expenses for the year ahead helps you make better operational decisions. It’s like taking a road trip. You may get where you’re going if you simply drive off into the sunset, but your […]
Why and How to Identify Your Hotel’s Compset
Learn how you stack up against the competition by building an accurate hotel compset. Short for hotel competitive set, this is a group of lodgings that are direct competitors with your own. Analyzing your hotel’s compset unveils information to help you stand out from these competitors and become the most desirable option. Basically, you must identify […]
Capture More Bookings with Expedia Mobile Promotions
Statistics show 86 percent of the global population owns a smartphone. Mobile phones are everywhere, and travelers use them to book trips and stays. In fact, 54 percent of Expedia Group travelers book on mobile devices (Expedia Group internal data, 2021-2022). How can you ensure their searches find you? Target On-the-go Travelers To get found […]
6 Metrics Every Hotel Should Monitor
To run a successful hotel, you need to know your numbers. Not only that, you need to know the right numbers—your key performance indicators (KPIs). There’s no point celebrating high occupancy if your bottom line is falling through the floor. Your numbers need to tell you how many guests are coming, how much profit you’re […]
Room Pricing Strategies for Independent Hoteliers
Setting the perfect price for hotel rooms has never been an easy task. It’s not just a question of what rooms are worth, taking into consideration costs, location and services; setting room rates also depends on what customers are willing to pay, local competition, seasonal variations, and other market influences that affect supply and demand. […]
How to Use Guest Segmentation to Increase Hotel Revenue
The word “target” comes up a lot in marketing, which makes archery a useful analogy. When shooting a bow and arrow, you need to have a target or you’re simply shooting arrows all over the place no matter how skilled of an archer you are. Now set up a target, complete with concentric circles and […]
5 Ways a Cloud Property Management System Directly Increases Hotel Revenue
Hotel technology has come a long way in recent years. Expensive, inflexible legacy systems have given way to agile, affordable cloud property management solutions that have liberated independent hotels by leveling the playing field with the big brands. Through data centralization and automation, cloud property management systems streamline and modernize daily operations to improve workflow […]
Ancillary Sales: Maximizing Total Hotel Revenue
While the rooms department is the dominant revenue driver in most hotels, and selling more rooms is central to growing hotel revenue, many lodging operators are now taking a more holistic approach to revenue management. Today, a hotel stay is much more than a clean room and a comfortable bed. In such a competitive space […]
Optimizing Profit: Why Your PMS and RMS Should Work Together
Optimizing hotel occupancy and profit is an ongoing game of strategy for all types and sizes of properties. The biggest mistake is to set and forget room rates because all sorts of constantly changing factors impact consumer demand — and, therefore, occupancy and revenue — from the change of season to major local events to […]
Hospitality Technology Trends to Implement in 2017
Here we are — 2017 — the whole year ahead of us! Ready to make it a good one? Perhaps you have already made some New Year’s resolutions, some of which might revolve around increasing the success of your business. For hoteliers and other lodging operators, technology is making operations more efficient and successful with […]
