10 Ways to Make a Good First Impression on Your Guests
Whether online or in person, a strong first impression drives guest engagement. Psychologists point to the primacy effect—that introductory interactions carry greater weight and remain more prominent in memory simply because they occur first. Guests with a positive initial view of your business are more likely to trust your property thereafter (and vice versa). You can’t always count on a second chance
February 4, 2026
